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Portrait of an American Businessman: One Generation from Cotton Field to Boardroom

By author: Carl WareWith: Sibley FlemingForeword by: Archbishop Desmond Tutu
Product Code: H977
ISBN: 9780881467154
Publisher: Mercer University Press
Availability: In stock
Price: $29.00

Carl Ware is an American success story. Born in 1943 to humble Georgia sharecroppers, he faced hardship while growing up black in the Jim Crow South. His father made history as the first black man to vote in Georgia's Fifth Congressional District since Reconstruction. Ware worked his way through college, taking part in the Atlanta Student Movement. Inspired by Dr. Martin Luther King Jr., he rose to become one of the most influential business leaders and philanthropists of his generation. Ware was elected to the Atlanta City Council in 1973 and later served as its first black president from 1976 to 1979. In 1979 he was named vice president of Special Markets for Coca-Cola USA. He founded the Coca-Cola Foundation and became known as the company's "Daring Diplomat." As the highest-ranking African American executive at the Coca-Cola Company, Ware would become the architect of his employer's South Africa disinvestment and the first American businessman to meet with Nelson Mandela after his release from prison in 1990. During this time, Ware proved instrumental in the fall of South Africa's brutal system of apartheid. In 1991 he was appointed deputy group president of Coca-Cola's Northeast Europe Africa group. In 1993 he became the company's first black group president, heading the Africa operations. Retiring from Coca-Cola in 2003 as head of global public affairs and administration, Ware served on the boards of Georgia Power, National Life of Vermont, Cummins, Chevron, and PGA Tours Golf Course Properties, as well as the Council on Foreign Relations, the U.S. Chamber of Commerce, and as chairman of the Metropolitan Atlanta Chamber of Commerce. Now, for the first time, Ware shares his incredible and inspiring story and how he rewrote the rules for power sharing in America.
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Review by: South Africa President Nelson Mandela, in a 1993 letter to Carl Ware - July 1, 2019
"When the history of our struggle is properly reviewed … only then will the world be privy to fully understand your catalytic role in that struggle. We know of countless contributions made to innumerable individuals and organizations in our country through your direct intervention. This you did, not only in your capacity as one of the decision-makers within Coca-Cola, but also in your own right as a conscientious human being of African descent."
Review by: Former U.S. Senator Sam Nunn, fellow board member at Chevron and director of the Coca-Cola Company - July 1, 2019
As a key Coca-Cola executive and valued leader in Corporate America, Carl Ware showed how major companies can, and should, use their power and influence to make a difference in the lives of ordinary people.
Review by: Ingrid Jones, global icon of the Coca-Cola Company as former chair of the Coca-Cola Foundation and current chair of the National Council of Negro Women - July 1, 2019
Carl Ware’s pioneering leadership in American business, civic, and political affairs helped shape public policy on a world stage and served as a blueprint for the first generation of black professionals who sought a seat in the boardroom of Corporate America.

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